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Finance 16/02/2022 Visa rewards Humans for significant growth in bank card issuance
Visa rewards Humans for significant growth in bank card issuance

Tashkent, Uzbekistan (UzDaily.com) -- Humans received an award from the international payment system Visa International "For Outstanding growth in issuing" in 2021. The award is given for the high rate of issuance of cards into circulation. Today, Humans Visa cards are one of the products of the payment system in Uzbekistan, the issuance of which is free of charge.

“Last year alone, about 500,000 Humans Visa bank cards were activated,” notes Vladimir Dobrynin, CEO and founder of Humans. “This is truly a phenomenal result for us. This means that thanks to our efforts, half a million Uzbeks have received a convenient payment instrument that is accepted all over the world. A tool that, like all innovations, makes routine tasks easier and people’s lives more comfortable. And it is very important for us that the international payment system has noted our successes: their recognition is a sign that we are doing everything right and we can be proud of it.”

“Sharing with clients what we have earned is one of the important principles of our philosophy,” explains Alexey Zelenkin, director of fintech product at Humans. “That’s why Humans users didn’t just get access to Visa cards: we give them cashback for their usual actions — when they replenish their account, pay for purchases through the Humans app, or simply keep funds in their account. So, last year our clients received cashback in the amount of more than 35 billion soums. And to make the procedure for obtaining a Humans Visa as convenient as possible, we have abandoned paperwork and lengthy procedures. Registration takes only two minutes: you need to sign an agreement on a tablet, and you will immediately receive a personalized card.”

“Cooperation with Humans in Uzbekistan was an important decision for us from a strategic point of view,” comments Evgeniy Lesnyak, Senior Director for Strategic Partnerships and FinTech, CIS and Southeast Europe, Visa. “Thanks to their understanding of the needs of the audience and deep product expertise, almost half a million new customers have already gained access to our company’s products. We will continue to introduce innovative payment technologies together with Humans and believe that our solutions will be in demand in the Uzbek market.”

The issuance of Humans Visa payment cards began in August 2020 in partnership with Ravnaq-bank. The card is issued in two formats: virtual and on physical media. A virtual card is available in the Humans app and is automatically issued when a SIM card is connected. A plastic card can be issued at any of more than 1100 points of sale or received with home delivery.

The card is accepted both in Uzbekistan and abroad. Funds from it can be transferred to cards of local payment systems Uzcard or HUMO. In addition, Visa promo campaigns are available to cardholders. So, in 2021, Humans customers were able to take advantage of the payment system’s promotion to provide discounts on public transport in Tashkent. In addition, a Humans card holder became the owner of a car through a promotion organized by Visa.

 

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