The shop became the first of several brand shops of Samsung, which will be opened in the Uzbek capital till the end of 2013.

The shop will sell smartphones, tablet computers, notebooks, cameras and original accessories to Samsung products. The shop will realize goods in cash and wire transfer.

New shop of Samsung was equipped with latest equipment and it includes demonstration equipment, which will show unique opportunities of each Samsung product.

Total area of the brand shop makes up about 62 square meters. The shop is divided into several zones – demonstration zone, where everybody can receive consultations on the products, and main zone, where the customers can test any product and purchase it.

The shop offers GSM mobile phone and tablets, IT products, audio and video products, cameras, as well as accessories for Samsung goods. It is expected that the brand shop will receive new products of Samsung first.

President of Samsung Electronics Kazakhstan and Central Asia Choi Sin Sik said: “We are intending to create unique atmosphere, which will allow customers to jump into the world of high technologies of Samsung and receive all information on Samsung products, as well as purchase products.”

He said that Samsung wants to be close to consumer and plan to develop a network of brand shops of Samsung in cities of Uzbekistan.