The devices L Fino and L Bello are equipped with powerful Quad-Core processors and good alternatives for handsets of higher price segment, while L60 is good combination of price and technical characteristics.

New smartphones of L series were presented at IFA 2014 exhibition in Berlin. The devices were created to offer consumers alternatives to more expensive smartphones.

The L Fino and L Bello improve upon the L SeriesIII by offering a smartly-priced yet powerful alternative to higher-priced smartphones as well as a more premium look and feel that is sure to attract teenagers and first-time smartphone owners in 3G markets. As part of LG’s effort to consistently deliver the best user experience (UX) across a broad range of consumer segments, both devices come equipped with blazing fast Quad-Core processors complete with premium UX features carried over from the popular G3.

L Fino and L Bello — Spanish for Fine and Beautiful — represent LG’s commitment to strengthening its portfolio of mobile devices, with a strong emphasis on creating a more premium user experience at the entry and mid-tier segments.

The L Fino features a 1.2GHz Quad-Core processor with a 4.5-inch display and the L Bello sports a 1.3Ghz Quad-Core processor and a larger 5.0-inch screen. With batteries generating 1,900mAh in the L Fino and 2,540mAh in the L Bello, users can expect long-lasting multimedia enjoying from both devices.

The pair continues LG’s signature Rear Key button design and feature class-leading 8MP cameras, providing customers with UX features that make snapping pictures fun and easy. With consumer behavior research showing that the camera is one of the key deciding factors for first time and teenage smartphone customers, both LG L Series models were designed to give users quality, blur-free images with features such as Touch & Shoot, Gesture Shot and Front Camera Light.