Tashkent, Uzbekistan (UzDaily.com) -- The Ministry of Investment, Industry and Trade, with the participation of leading local and international experts from the World Bank’s Global Access to Electronic Commerce (EGATE) program, for the first time among Central Asian countries held an information session “Organizing sales through live broadcast on e-commerce platforms.”

Heads of 50 exporting enterprises took part in offline and online modes. The experts introduced the participants to the advantages of interacting with leading streamers, shared the experience of the national pavilions of Belarus, Sri Lanka, Mongolia and Singapore operating on platforms with live broadcasts, as well as effective logistics solutions for exporting through such platforms.

During the event, the idea of organizing a national pavilion “Made in Uzbekistan” on live broadcast platforms was put forward. This experience will be the first among countries in the region.