Solemn ceremony was held at Beeline Central Office in Tashkent and attracted large number of subscribers, as well as mass media. Some 19 winners of the project received Apple iPad 2 tablet computer and Samsung Galaxy S II smart phone.

Unitel Director-General Andrei Safronyu said that some 2 million Beeline subscribers participated at the campaign and 40,000 of them won various prizes and bonuses.

The campaign was held till 25 December 2011. Participants should subscriber to Beeline or subscribers should spend 2,000 soums per week.